Creating innovative products and services : the forth innovation method / Gijs van Wulfen.

By:

Wulfen, Gijs van

Material type: Text

TextPublication details: Farnham, Surrey, England ; Gower Pub., c2011. Burlington, VT :Description: xviii, 270 p. : ill. ; 25 cmISBN:

9781409417545 (hardback : alk. paper)
1409417549 (hardback : alk. paper)
9781409417552 (ebook)
1409417557 (ebook)

Subject(s):

DDC classification:

LOC classification:

HF5415.153 .W85 2011

Other classification:

85.35

Contents:

The difficult start of innovation -- Success factors for the ideation phase -- The forth innovation method -- Full steam ahead -- Observe and learn -- Raise ideas -- Test ideas -- Homecoming.

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Item type	Current library	Call number	Status	Date due	Barcode
Books	Central Library General Section	(Browse shelf(Opens below))	Available		010314

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Includes bibliographical references and index.

The difficult start of innovation -- Success factors for the ideation phase -- The forth innovation method -- Full steam ahead -- Observe and learn -- Raise ideas -- Test ideas -- Homecoming.

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