The Marketing whitebook, 2011-2012 : (Record no. 38627)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00455nam a22001577a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211001160637.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 211001b xxu||||| |||| 00| 0 eng d |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 381.0954 |
| Item number | DAT |
| 110 ## - MAIN ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Businessworld |
| 245 ## - TITLE STATEMENT | |
| Title | The Marketing whitebook, 2011-2012 : |
| Remainder of title | one-stop guide for marketers / |
| Statement of responsibility, etc | Prosenjit Datta |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi; |
| Name of publisher | Cirrus Graphics Pvt. Ltd.; |
| Year of publication | 2011. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 452 p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Lost status | Damaged status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Central Library | Central Library | General Section | 01/10/2021 | Gift | 381.0954 DAT | G-03075 | Books |
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