Positioning brand : (Record no. 19294)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00519cam a2200169ua 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 131129n2012 ii |||gr||||Z||||||eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780415665193(pbk) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 |
| Item number | RIE |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Riezebos, Rik., |
| Relator term | Author. |
| 245 ## - TITLE STATEMENT | |
| Title | Positioning brand : |
| Remainder of title | Inside out approach / |
| Statement of responsibility, etc | By Rik Riezebos and Jaap van der grinten . |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Oxon |
| Name of publisher, distributor, etc | Routledge |
| Date of publication, distribution, etc | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 191p.: |
| Dimensions | 28 cm. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | General management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Grinten, Jaap van der., |
| Relator term | Author. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Central Library | Central Library | General Section | 29/08/2014 | 658.827 RIE | 019648 | 29/08/2014 | 29/08/2014 | Books |
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