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Advertising and personal selling

Gupta, C B ,

Advertising and personal selling by C B Gupta - 6th ed. - New Delhi Sultan Chand & Sons 2012 - xi,A.26p.: 24cm.

ISBN: 9788180548581

Subjects--Index Terms: Advertising & public relations

Dewey Class. No.: 659.1 / GUP / GUP / GUP 659.1 / GUP / GUP / GUP 659.1 / GUP / GUP / GUP

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